[Air-L] Animated videos on click farm
Rafael Grohmann
rafael-ng at uol.com.br
Fri Apr 22 04:31:59 PDT 2022
Hello,
DigiLabour Lab launched two animated videos about the work in Brazilian
click farms. Available in English and Portuguese, "In the Click Farms"
is a result of the research "Click Farm Platforms in Brazil and
Colombia: work conditions and worker organizing", funded by the
University of Witwatersrand, South
Africa. https://www.youtube.com/watch?v=3k_0fBQN2xU
The two episodes tell the story of Maria, who lost her job and starts
working for these platforms with the function of clicking and
commenting on profiles of influencers, celebrities and politicians.
Along her journey, she faces deactivations, fake accounts, coaches
selling mentorships, and parallel markets of fake accounts and bots.
The research showed that workers receive US$0,0013 per task and,
through fake accounts, feed likes and comments on Instagram and TikTok.
There is also a parallel market for fake accounts, bots, and photo
packs, where each worker is a potential reseller.
"In the click farms" - https://www.youtube.com/watch?v=3k_0fBQN2xU
best,
Rafael Grohmann
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